Project Objective: 

Universal Biofuels was a Southern California startup. They offered an used vegetable oil retrieval and recycling service. They needed something that would set them apart from the other local services and something that would compete with big franchise businesses in the industry. 

We provided Universal Biofuels with an strategic plan that help clarify their clientele, services and the ability to grow.

Category: Used cooking oil retrieval & recycling Service

Scope: brand strategy, brand identity, website, marketing collateral, work wear and guidelines.